Giant publishing company Activision has called out Rockstar, warning the company that it’s recent magnum opus, Grand Theft Auot V, will be dethroned by Call of Duty: Ghosts.

In an interview with MCV, UK senior brand manager Kevin Flynn  disregarded the idea that the Call of Duty franchise is in decline. He believes the series’ recent outing, Ghosts, will deliver a wake-up call to other companies thinking they’re dominating the market place. As expected, the specific company Flynn was talking about is none other than Rockstar.

“Congratulations to the team at Rockstar for their success,” he said, before adding, “We look forward to getting the record back before the next GTA title.

“We know that our unaided awareness for Ghosts is leading the way against other unreleased triple-A titles. Our digital content has proven extremely popular and Black Ops II has sold more than 3m units in the UK.”

Grand Theft Auto V has broken seven Guinness World Records; it was the first videogame to make $1 billion in sales in just three days. Alongside the game’s countless commercial success and accolades, the title is currently the highest reviewed game of the year.

We’ll just have to wait and see if Ghosts can break that lofty record come it’s initial debut on current consoles on November 5th; the specific platforms the game will be releasing on that day are the Xbox 360, PS3, PC, and Wii U. It will launch alongside the PS4’s and Xbox One’s debut.