Nintendo of America president Reggie Fils-Aime, in an interview with Forbes, stated that the most powerful consoles don’t always win against their more lower powered competition. Reggie believes the Wii U still has a chance to put up great sales numbers despite its much less powerful specs when compared to PS4 and Xbox One. The president also specifically discussed the original Wii and PS2 as perfect examples of less powerful consoles destroying their competition commercially.
“The interesting thing there is, if you look at the last two hardware cycles, it was not the most powerful machine that won, not in the case of the PS2, not in the case of the Wii,” Fils-Aime said. “So, in the end, it’s our responsibility to show consumers how much fun you can have, because in the end, this is an entertainment business, and we think we’ve got stellar entertainment to make the consumer smile.”
Fils-Aime also acknowledged Nintendo’s inability to communicate what the Wii U actually was to consumers when it launched last year. But he’s now confident of the system’s unique appeal and image. “That issue has been largely addressed,” Fils-Aime said. “The consumer I believe now understands this is a brand new system with brand new capabilities.”
The Wii U will differentiate from it’s competition, the PS4 and Xbox One, because of it’s lower price point of $299.99, the GamePad, and the system’s exclusives such as Mario, Zelda, and Donkey Kong. Fils-Aime believes this will be enough to become a desirable platform for consumers this holiday.
“We believe those will drive our performance now and into the future,” he said. “And differentiated experiences in this entertainment business win.”
The Wii U currently has Donkey Kong Country: Tropical Freeze set to launch on December 6. The platform also has the recently released and critical hit Super Mario 3D World and The Legend of Zelda: The Wind Waker reboot available for purchase.