“I can officially confirm that the answer is yes [Sony will bring the bundle to the UK],” Gara said. “It’ll be similarly benchmarked in euro equivalent. PlayStation 4 is £349 and €399, so it will be the same equivalent.
“It will be no more than a tenner either way [of the Xbox One £429 UK price] depending on what conversation rate we use on the given day.”
This bundle will provide a £70 saving when compared to buying all of these items separately. As well as confirming the Killzone bundle Gara went on to announce that more upcoming bundles will be revealed tomorrow. Customers that already have a pre-existing PS4 pre-order can upgrade to the bundle free of charge, though it might cost you more money when actually purchasing it when compared to the regular bundle.
“It [the mega bundle] is in limited volume, and therefore it is probably going to go mainly to current pre-order customers, then follow-up volume may well be post-Christmas,” Gara added.
“But there are other bundles that also represent incredibly good value. It’s not just about having a good base price. We want to offer value in every way we can.
“Starting yesterday, our retail partners are contacting their pre-order customers in order, so starting with the first, working up to when they run out of that special bundle, saying, we now have clarity on exactly what PlayStation 4 bundles we have to offer for day one. Would you like option A, B, C or D?
“Everybody who has pre-ordered in the expectation they’re getting just the PS4, including the DualShock 4 and the headset – the basic configuration. But as we’ve worked through the details and worked through the options we’ve come up with some great bundle offers. And it is only fair the first people in the queue get first chance to get that.
“It’s a brilliant thing to do for the gamer. In theory there could be some free on day one, but I think it’s unlikely, because the people in that queue are going to say yes please.”
The PS4 is set to make its debut on November 15 in North America and November 29 in Europe.