Without a basic knowledge about website building and online marketing strategies, it would be easy to underestimate the costs and miss on some aspects that matter for your business. What may look like just a compilation of words, images, and icons to ordinary people, could actually be worth several thousands of dollars or more, not to mention the number of weeks and months that were invested into the project.
Although there are many websites today that costs around $20,000 or more, it doesn’t necessarily mean that you should spend that huge amount of money too. Most of that usually goes to web developers as payment for their time, skills, and experience. The remaining amount goes to the maintenance costs and other technical needs of the project.
If you are running just a small business or you are just starting up a new blog, investing on a good website might not be on top of your priorities right now due to the high costs. There are some ways, however, to keep the price tag low while ensuring that your website is of respectable standards. Here are five tips for staying on a budget when designing and building your website.
Use free templates online
This may be the simplest tip that you can read from the list, but using available templates online does not only save you money from hiring an expensive web designer but it can also reduce the time that you need to set up your website. WordPress is a popular and versatile platform that features thousands of templates to choose from.
Keep everything simple
From the layout of your website to the actual content, see to it that everything is kept simple yet up to date, informative, accurate and interesting to the visitors. Simple web pages also reduce loading times, which is an important factor in online traffic retention.
Use free images
There are already many websites that use free stock images for a variety of reasons. First is that they can save up money for buying copyrighted images, and second is that they look more professional and the choices that you have are almost endless.
Limit the number of web pages
It is important to plan the structure of your website so you estimate the budget more accurately. As much as possible, try to limit the number of web pages on your website without compromising the completeness and quality of the content.
Consider taking free lessons online
The best long-term approach is to take online courses about web design and development. You can find several resources over the internet which are carefully adjusted to match the different level of expertise of the students.
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