Crysis 2 Leaked on Torrents Early – Free Marketing?
Crysis 2 is a long month away from it’s confirmed official release date, but things are not going that well for Crytek: Crysis 2 has been leaked on torrent websites and now everybody appears to be talking about this. However, we’re only talking here about an early beta version of Crysis 2 that has been made available on torrent websites, which makes us wonder: could this be some strange form of experimental marketing?
Crytek have been known as great supporters of the PC gaming industry and it is known, as strange as this might sound, that the groups that crack the games and make them available for free (and illegally, unfortunately) have been as fair as possible with some developers: it was suggested that back in the days when Atari launched Alone in the Dark it wasn’t released on torrent sites to support the company. Therefore, we should not exclude the possibility that the Crysis 2 Beta leak on torrents is actually an experimental kind of marketing.
What could be the deal here? Well – leak an unfinished, yet amazing game on torrents, make everybody want to play it and then wait for them to purchase it. It is indeed quite tricky, because common sense would make you believe that somebody who downloaded a free unfinished version, knowing it’s not legal, will do the same with the full version, but maybe it is worth a try.
Many developers have said that piracy actually helped them out in the long run by making their games known to the masses and also by increasing sales from people who loved the game and decided to actually repay for the work of the developers. So the question remains – could this early Crysis 2 torrent leak be nothing but some planned marketing? I guess we’ll see in march, if the shooter fails to be cracked on time. Opinions are welcomed!